Lea Parrell
President
Lea brings over 30 years of diverse experience in every area of marketing. Lea has been responsible for a variety of successful and unique marketing & sponsorship strategies, media and corporate partnerships, events & festivals, television broadcasts and cause-related marketing projects.
Lea is a Co-Producer of the annual Toronto Waterfront Festival Toronto. In addition, Lea and her company have been engaged in a wide range of distinctive projects. Prior to launching her company, Lea gave over 15 years to various divisions of Special Olympics Canada, including 6 highly productive years as Vice President of Marketing & Development. Her wide-ranging roles at Special Olympics Canada allowed her to use her expertise in the areas of sponsorship, marketing, branding, events, communications and Corporate Social Responsibility (CSR).